Wednesday, October 26, 2016

Social Media Marketing

As assigned, I took a trip through the vast array of Facebook and Twitter pages looking for a site that is using the medium as a good marketing tool. I settled on one; one that really grabbed me right away, and here's why...

- Fabulous use of color photos. Breathtaking photos, really, that demanded I investigate the information further.

- The text is brief and engaging and each post includes a link where you could find out more about the image.

- There is limited use of commercial videos and many of the posts told a quick story with just the use of images.

- It is simple, fun, and not cluttered with a bunch of promotional-hype text.


The Facebook page belongs to Adobe. Here's a link and screenshot example of a post below.


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